Vodafone Mobile deals

All you need to know about Vodafone Mobile

Vodafone have been around since 1991 and are one of the four big mobile networks in the UK with around 19.5 million customers.

They offer an excellent choice of handsets from all the big names like Apple and Samsung right down to their own brand handsets.

Let's take a look in more detail at what Vodafone Mobile has to offer.

Pay monthly phone plans

Xtra Plans

Xtra Plans are Vodafone’s airtime plans designed to help you get the most out of your phone with your choice of airtime (data, minutes, texts), plus a load of Xtra benefits. The Xtra benefits included will depend on the plan you choose:

  • Up to 83 roam-free destinations
  • Up to six Unlimited Data Boosters
  • 50% off Smartwatch Connectivity

Unlimited plans

Vodafones unlimited plans give you unlimited data, minutes and texts. These unlimited plans come in a choice of 3 tiers that differ in price according to the data speeds you get: Unlimited Lite, Unlimited and Unlimited Max.

  • Unlimited Lite - Speeds up to 2Mb. In reality, 2Mb is going to be good for things like browsing the internet, streaming music and checking social media
  • Unlimited - Speeds up to 10Mb. This speed will support more data heavy activities so is great for watching shows and movies on the go
  • Unlimited Max - Fastest speed available in your location. Best for superfast downloads and UHD streaming

Red plans

If unlimited data isn’t for you, then Vodafone's Red plans offer good value data with unlimited minutes and texts. Data levels are:

  • 2Gb
  • 6Gb
  • 24Gb
  • 48Gb

Entertainment plans

With Red 6Gb and up, Unlimited and Unlimited Max plans, you can upgrade to the entertainment package for an additional fee. Enjoy your favourite movies, music, TV and sports on-the-go. Choose from Amazon Prime Video, Spotify Premium or YouTube Premium. You also get 100 minutes from the UK to the EU.

View Vodafone's pay monthly phone plans

Why choose Vodafone Mobile?


The Vodafone network covers around 98% of the UK so you can make calls or texts from pretty much anywhere.

VeryME Rewards

VeryMe rewards Vodafone Mobile customers with treats and giveaways tailored to your interests. Rewards range from free coffee to festival tickets.

Customers not on the Unlimited Max Plan can pay £6 per day for the Roam Further plan which gives a total 105 destinations in the EU and worldwide.

They are also the first UK mobile network to offer 5G roaming in Spain, Germany and Italy – reaching 47 European towns and cities in total.

Great choice

Vodafone has a great choice of both handsets and tariffs so you should be able to find one that suits you.

Unlimited minutes and texts

All plans come with Unlimited minutes and texts. This means you can focus purely on the amount of data you need.

Stay safe online with Secure Net

All Vodafone plans come with a 3-month free trial of Secure Net, to protect you from harmful viruses and websites – plus a filter for children’s devices.

My Vodafone app

You can manage your account on-the-go and check your usage and pay bills easily. If you need help, virtual agent TOBi is on hand 24/7 to help you find most of your answers in less than 30 seconds.

14-day returns

Return your phone within 14 days of receiving it if you're not fully satisfied and get a full refund.

Flexible handset upgrade

You can upgrade your handset up to 60 days before the end of your contract.

WiFi calling

WiFi calling is supported on Vodafone for their pay monthly customers. WiFi calling lets you make calls anywhere you have WiFi. This is great for areas that struggle with mobile signal, such as rural locations or inside buildings with thick walls.


You are free to tether with Vodafone (assuming your device supports this). Tethering is turning your phone into a personal hotspot so that you can use your mobile data allowance to get online with other devices like a laptop or tablet.

This can really chew through your data though so make sure to keep your eye on your allowance.

Roaming on Vodafone

Vodafone announced changes to its roaming charges following Brexit. The amount you will now pay will depend on your Vodafone plan, when it started, and where you’ll be roaming.

View the full list of destinations in each roaming zone.,

Unlimited Data Xtra plan with 4 Xtra benefits

  • You can use your UK allowance in 83 worldwide destinations (Zones B/C)
  • It’s £6 a day to use your UK allowance in a further 75 worldwide destinations (Zone D)

Limited Data Xtra plan with 4 Xtra benefits

  • You can use your UK allowance in Vodafone’s Europe Zone without any charge (Zone B)
  • It’s just £6 a day to use your UK allowance in 107 worldwide destinations (Zones C/D)

Any other Vodafone Pay monthly plans

  • For other Pay monthly plans, including Unlimited or Limited Data Xtra plans with less than 4 Xtra benefits, there will be a daily charge to use your UK allowance in Vodafone’s Europe Zone (Zone B) Roaming passes for Vodafone’s Europe Zone will be available at £8 for 8 days or £15 for 15 days, or £2 for a single day pass.
  • Travelling outside of Europe? It’s just £6 a day to use your UK allowance in 107 worldwide destinations (Zone C/D)

Vodafone also have a 25GB roaming fair use policy. So even if your plan includes 100GB data a month, you can only use up to 25GB of data a month when roaming.

If your Vodafone Pay monthly plan started before 11 August 2021 the there is no change to the way you roam as long as you stay on your current mobile plan.

What's bad about Vodafone Mobile?


Vodafone does tend to be amongst the more expensive providers. If you are a light user then it may be worth exploring some of the cheaper networks.

Above average complaints

In the Ofcom comparing service quality report(published on 30th April 2019), Vodafone received 7 complaints per 100,000 customers, well above the industry average of 4, putting them top of the list with Virgin Mobile.

Limited WiFi hotspots

WiFi hotspots are useful for keeping your data usage down, or getting online when there's no mobile signal.

Vodafone falls behind a little in this area. You get free access to Virgin Media's 250+ hotspots across London's TFL network, but this is little use if you don't live in London.

No data rollover for pay monthly customers

Data rollover is a pretty common feature now with most providers, Sky even rolls over your data for 3 years. But for Vodafone customers this feature is only available on their pay as you go bundles.

Price increases

All pay monthly contracts have an annual price adjustment in line with the Retail Price Index (RPI). They did previously have a The Fixed Price Promise but this ended back in May 2016.

What else does Vodafone offer?

Learn more about what else Vodafone offers:

Frequently asked questions

Is WiFi calling supported on Vodafone Mobile?

Yes, WiFi calling is supported on Vodafone. WiFi Calling lets you make and receive calls over WiFi. This is great for when there's poor mobile phone signal such as rural locations or inside buildings with thick walls.

What are Vodafone Entertainment plans?

Vodafone Entertainment plans give you an entertainment subscription on top of your monthly data, minutes and texts. Choose between YouTube Premium, Amazon Prime or Spotify Premium.

Can I roll over my unused data with Vodafone?

Only Vodafone pay as you go customers are able to roll over any unused data. Their pay monthly customers don’t get this benefit, likely due to their heavy focus on unlimited data plans instead.

Does Vodafone have WiFi hotspots?

Vodafone don’t offer any WiFi hotspots. Customers used to be able to access to some of BT’s WiFi hotspots, but this is no longer available. Vodafone customers can however use Virgin Media’s London Underground hotspots for free.

How do I switch to Vodafone Mobile?

Switching to Vodafone Mobile couldn't be easier. Once you have found the deal you want, simply click the ‘View Deal’ button. This will take you to Vodafone’s website, who will guide you through the rest of the process. Or you can click the link below to go direct to the Vodafone website.

Visit Vodafone's website